Darlene Foster's Blog

Inspiring Workshop

Posted on: February 11, 2013

I took Friday off of work to attend an all day eWomen Network workshop called How to be a Best Selling Author & Treat your Book as a Business. It was well worth the time spent. The workshop was facilitated by two amazing speakers, Teresa de Grosbois and Charmaine Hammond, both published authors and international speakers.  The energy in the room was vibrant with many opportunities to meet new people and network.  A group I belong to, CWILL BC (Children’s’ Writers and Illustrators of BC) had a display table and I was able to showcase my books and hand out book marks.

My head was spinning with all the valuable information I collected. Here are  a few things I learned that I would like to share:

  1. You can’t make yourself famous.
  2. You need to connect with influential people and have them talk about your book.
  3. You need to get in relationship with influential people but be appropriate.
  4. Be aware of the ‘premature ask’.
  5. Blog your book before publication to grow a following.
  6. Be part of a community of reciprocity.
  7. Be authentic from a place of love and it will come back to you.
  8. Give yourself permission to start sloppily, you have to learn as you go.
  9. Have a theme, do a series, be an expert in your field.
  10. You need endorsements in order to stand out.
  11. Find people to collaborate with.
  12. Systemize everything to keep yourself organized and save time.
  13. Never speak for free but sometimes it’s OK to speak for no fee.
  14. Look for in-kind sponsorship and recognize your sponsors constantly.
  15. Speaking engagements are the best way to get your book out there.
  16. Contact libraries, schools, women’s conferences, community service clubs, book clubs, alumni etc.
  17. Create events that rock!
  18. A website and  a blog are a must and you should be on some social media sites.
  19. Create an author page on Amazon, connect it to your blog, twitter, Facebook etc.
  20. Publishers look to see if you have a platform already.

Teresa de Grosbois offers workshops through Wildfire Workshops, ignite your dreams. I have summarized her three points on how to create a word of mouth epidemic using the analogy of a wildfire:

  1. Spark: What is the problem you want to solve for the world?
  2. Fuel: How passionate are you to be authentic?
  3. Wind: The relationships that will help you are the wind to grow your fire. Be the wind in someone else’s fire.

Charmaine Hammond is the author of the best seller On Toby’s Terms which is being made into a movie.


I left with some great new ideas but also feeling good that I am already doing some of these things. I do feel I am part of a community of reciprocity through my blog. I have so much support from my blog followers and I so appreciate it. If there is anything I can ever do for any of you, please let me know.



Do you feel that you are part of a community of reciprocity?

34 Responses to "Inspiring Workshop"

Wow! No wonder your head was spinning with all this (and more) fabulous information, Darlene! How wonderful you were able to take part in this event.
I like being connected with lovers of books – writers and readers, and I enjoy highlighting authors and their books when I can. Perhaps one day I will have the joy of someone doing the same for me.
I admire you and others who go for it. Well done, Darlene. Keep it up and keep those books coming! 🙂

Thank you so much Lynn. You can count on me to be one of your supporters when you have your book published! If there is any thing else I can support you in, let me know. So happy to have you on my side. Sending hugs. XO

What an event! Thanks for sharing. I am sure it was even better to be there and feel the positivity and the electricity. All the best to you!
Ruth in Pittsburgh

Thanks Ruth. It was great to be there. One needs to treat oneself to an event like this once in awhile.

Glad the event helped you! 😀 Thank you for sharing what you learned.

We all learn from each other.

Thanks for the tips, Darlene.
Blessings ~ Maxi

You are so welcome Maxi! Blessings back. Darlene

Sounds like it was a valuable workshop! Lots of good points to consider. Thanks for sharing. 🙂

It was indeed valuable. So glad I went and happy to share.

Oh gosh, thank you for transporting us to the workshop. You are not only an author but an excellent reporter! I can connect to so much you listed. All three lists! Excellent things to keep in mind. I do think you have great instincts and we’ll be hearing more from you here and on the bookshelves.

Thanks so much Georgette. As writers, it is great to share insights and things we learn along the way. Glad you found this useful.

Interesting workshop and happy you had a great time. I enjoyed the tips you shared and learned some things I had’t heard before. Hadn’t thought about #19 before.

Its always great to learn something new. Happy to share.

Reblogged this on Lada Ray Blog and commented:
Darlene Foster, author of two rocking children’s adventure books: Amanda in Arabia & Amanda in Spain, is sharing some important secrets of publishing success.
What an awesome post, Darlene! Thank you so much for sharing. There is so much great info and important reminders here that I have to reblog it! 🙂

Thanks for reblogging Lada. It is alwats great to share useful information!

Hi Darlene, Love this post – I hope it’s ok, but I’ve linked it into the Kid Lit Blog Hop. Thought I would share it with others! 🙂

I think it is a great idea! Thanks for sharing.

Great post Darlene, I feel inspired, thanks for joining us on the Kidlitblog hop cheers Julie

Thanks for stopping by and commenting Julie! I’m happy it has inspired you. Happy to share.

Wow. That’s a lot of information from the workshop, but it all sounds good. An author has to be a super-person, don’t they? 🙂

Thanks for stopping by my blog Tonja. Yes we do need to have super human powers it seems. Cheers!

Thank you for the awesome report on the workshop you attended. I know a couple of pets who will like reading this.
Found you through the kid lit blog hop!
~Cool Mom for Stanley & Katrina

Thanks for stopping by and commenting. Glad you liked the report. I learned a lot and am happy to share.

As a social media publicity specialist, I can tell you that all that advice you picked up is well-worth it! Good for you for taking your craft so seriously. Thank you so much for linking up with the Kid Lit Blog Hop. I know many of our bloggers appreciate it!

Thanks for visiting my blog and commenting.

Of course! Keep linking into the Kid Lit Blog Hop 🙂

Wonderful Darlene, thanks for sharing your experience with us. Best wishes with your writing! ♥

Thanks for stopping by and for your best wishes.

I can tell from your blog and book signing events that you’re good at networking and getting yourself out there. Most writers spend a lot of time alone, it being the nature of the job, and sometimes it can be hard to make yourself attend events like this. Good for you going along to it and taking away and sharing some of what you learned. Incidentally, I do subscribe to your blog but I don’t always see your feeds in my reader, I suppose it perhaps depends on the time of day I look at it, but I saw this on Twitter, which just goes to show that social media does work!

So pleased you always happen to find me and add a comment. I am lucky that I enjoy getting out and meeting people so the networking and marketing are not a difficulty for me. (Except for the time it takes) I am always eager to learn more too.

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